Here is a general definition of Web 2.0 that I pulled off of a Google search.

"Web 2.0 is the network as platform, spanning all connected devices; Web 2.0 applications are those that make the most of the intrinsic advantages of that platform: delivering software as a continually-updated service that gets better the more people use it, consuming and remixing data from multiple sources, including individual users, while providing their own data and services in a form that allows remixing by others, creating network effects through an "architecture of participation," and going beyond the page metaphor of Web 1.0 to deliver rich user experiences."

The general theme here is "user participation". It's all about what the people want and giving them more control of the content that they see. Web 2.0 encompasses sites like MySpace, You Tube, all of the social news and bookmarking sites, blogs, and a slew of other user content based and tag driven internet entities.

One big happy social networking family that can be used by the average internet marketer to drive tons of traffic to your website and sky rocket your search engine rankings to the first page of Google. I am only going to concentrate on Google because they account for the majority of all searches made on the internet.

Before we start on this little journey to Google's front page, here are some tasks to perform:

• sign up for an account at Squidoo
• sign up for an account at Only Wire and all the social bookmarking sites inside
• sign up for an account at Hub Pages
• sign up for an account at You Tube
• decide on what you are going to promote (your own website or blog, affiliate website, etc…)

These are the basic programs that you will need to start driving traffic to your website, blog, or affiliate page. There are many more that we will use but this is enough for now. You will find that only wire requires you to sign up for 22 different social bookmarking sites. That should keep you busy for a while.

I also want to give you fair warning. This is going to require a bit of effort on your part. I recommend that you just pick one website to promote at the beginning and then add more once you get the hang of it. I will introduce you to some tools that can save you a lot of  time as we go. It's a lot of work but you will be amazed at the results you get.

Until tomorrow…