I have talked about this a little bit already on this blog. Hopefully, you have at least signed up for the free version of Squidoo Secrets. If you have been following this blog, you should have already signed up for a Squidoo account and a Hub pages account. You will need them for this. Here are the basics of the strategy:

• find a product that you would like to promote that hasn't launched yet
• claim your real estate on Squidoo and Hub pages (the ideal lens or hub has the product name in the url…"www.squidoo.com/product-name" or "hubpages.com/hub/product-name")
• use the techniques in Squidoo Secrets to make your lens irresistible to the search engines (most of the techniques will work for your Hub page too)
• ping your lens and hub page at pingomatic, ping goat, and other pinging services
• submit a story, (a review of the product works good), about your lens to Digg, Propeller, Reddit, and any other social news sites you can think of. ( I use Web 2.0 Submitter, but you can use Social Marker as well )
• bookmark your lens everywhere: Technorati, Delicious, Only wire, you name it
• make your review into an article, with links to your Squidoo lens and Hub page, and use this free article submitter to distribute it to over 300 article directories (not all at once, 5-10 directories a day looks more natural)
• if you have a blog, make a couple of posts with links to your Squidoo lens and your Hub page.

If you do the first 5 steps a couple days before the launch and then follow up immediately with the rest, you will have at least 2 listings on the first page of Google results when the product launches. The sooner you get your sites up, the better chance you will have. The search term you will be ranking for is the product name itself.

I have found that usually the first Squidoo lens built about the topic will be the one that Google displays. This will change over time and the lens with the best content and optimization will win out. If some one beats you to the punch at the start, make sure you build a lot of back links to your lens and Hub page via the social bookmarking sites and by making blog comments.

Also, once the product launches, make sure you go back and update your lens and Hub page. I would make it a habit to add and/or modify your content on a weekly basis. This will give you the best results, especially in the beginning. After all, the search engines love fresh content.